Saturday, March 8, 2008

Raheem DeVaughn - Customer

The new Raheem DeVaughn single...



I don't blame his A&R people for serving this up (see what I did there?) as the new single. There are much better joints on the Love Behind The Melody album (Mo Better?). But with its concessions to today's "R&B" (ay-ay-ay-AY) and on-the-nose lyrics, "Customer" is perhaps well suited to the juvenile Soulja Boy crowd. And can/should Burger King sue?

And has Raheem ever had a decent video for one of his songs? He really needs to step up his "find a good director" game. That said, I have to respect DeVaughn's hustle and hope he stays on his grind.

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